This was reported by the consulting firm pwc on tuesday in frankfurt at the presentation of the study "automotive retail – the future starts now!". Accordingly, of the 7800 traders in germany, only 4500 could remain by 2020. One reason is the necessary corporate coarseness for the future investments in the car dealerships.
The german motor vehicle industry does not rule out the negative impact of a shrinking population. Despite these changes, stationary car dealerships and repair shops will continue to play an important role in maintaining individual mobility in the future," said a spokesman for the central association of the german motor vehicle industry on tuesday.
According to the study, direct sales and car-sharing are likely to be established by 2020, in addition to traditional car sales and fleet sales to major customers, which are already common practice. In the latter case, the focus is not on selling vehicles, but on providing suitable means of transport. "Traders will have to decide in which business models they see their core competencies," said pwc partner felix kuhnert.
Demographic change means that there will be 60.7 million potential car buyers in 2020, around 1.5 million fewer than in 2010 – with the average age of the customer group rising by ten years. In addition, at the beginning of the next decade, 86 percent of car buyers will live in cities or metropolitan areas – in 1995, the figure was 82 percent, said kuhnert: "those who live in cities and live alone are less likely to need a car."
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